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Learn the secrets of writing for electronic and print publications so you can turn your writing into a profitable business.
Starting with a writer’s treasure chest of ideas, this series of 12 lessons provides richly illustrated instruction on writing 11 different kinds of marketable articles for today’s newspapers and magazines —from the Feature Article to the Humorous Article. These lessons will also help prepare you for writing chapters of nonfiction books, which you’ll explore in depth in Section III.
1. Finding Big Ideas That Sell
What sources do you have for usable, publishable ideas? How do you frame them, focus them, and then shape your big ideas to impact your reader?
2. Marketing Your Articles
Learn how to research the needs of online and print publications and how to target and present your writing to appeal to their gatekeepers.
Learn to recognize an inspirational idea or experience, how to develop it for maximum reader appeal, what magazines like Guideposts and others expect in an inspirational article.
Discover three key elements of a good devotional meditation, the use of imagery in devotional writing, how to construct and shape a longer devotional article—and where to market it.
Personality articles feature people others want to know about. Examine life situations that generate articles, learn to identify and develop a story angle, what to avoid, and where to market personality articles.
Have your eyes opened to an amazing diversity of how-to articles, where to find how-to article ideas, what to build into the how-to article that makes it salable.
Expository articles may require more research, but they provide unique opportunities to explore a process, the meaning of a word, a concept, a Scripture passage. Learn to draw on personal experience to help readers understand Scripture.
What events suggest a seasonal article? How do you develop a new twist on an old idea? How important is timing? Discover how to make multiple sales with the same seasonal theme.
Humor packs a spiritual wallop because it packages truth in unexpected ways. Learn to develop a sense of humor, where to look for humor, what abilities will be needed, and the steps to developing a humorous article.
Search for truth about actions people are trying to cover. You’ll examine whether it is biblical, what kinds of articles you can write, how to verify information, how to write the article — and analyze a sample.
When should you write an argumentative article — and what should be its tone? Learn to use an argumentative article to inform, to lay out truth, to persuade, to respond to attack, plus how to generate ideas for such articles.
Feature articles provide a full-orbed and balanced perspective on a specific topic, person, organization, or event. Learn what makes an outstanding feature article, how to build an effective beginning, middle, and end.
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